Execution roadmap
How LinQR becomes a premium review-growth partner
The strongest version of LinQR is not a generic QR tool. It is a fully managed review-growth service for small businesses — with compliance, onboarding, analytics, personal support, and referral loops working together.
LinQR is built to move from “a useful feature” to “a trusted growth partner.” The goal is to help businesses earn more genuine reviews, improve conversion, and understand what is working, with real operational quality and personal support behind it.
Compliance and trust
1. Legal operating package
- Processor register: Neon, Vercel, Resend, Stripe, AI tooling and support vendors tracked and reviewed.
- Consent controls: explicit opt-in for marketing, unsubscribe in every email, and no ambiguous consent language.
- Review moderation rules: no fake reviews, no incentivised review pressure, and neutral customer prompts only.
- Deletion SLA: acknowledge requests within 2 working days and fulfil within 30 days where legally possible.
- Subject access workflow: log every request, identify impacted systems, erase or anonymise data, and confirm completion.
Built for client success
2. Onboarding and service design
- Guided setup: a simple onboarding flow from enquiry to live QR codes and staff mapping.
- Milestone-based activation: setup complete, staff live, review platforms connected, first reviews flowing, optimisation phase.
- Business performance dashboard: scans, conversions, staff performance, and review quality tracked in one place.
- Client handover: clear instructions, live links, and a launch checklist for each business.
Data that drives decisions
3. Review conversion analytics
- Scan-to-review rate by staff, by day, by platform, and by location.
- Top-performing staff and lowest-performing staff identified automatically.
- Platform breakdown: Google, TripAdvisor, Trustpilot, and custom review pages compared side by side.
- Weekly health reports and monthly review scorecards for each business.
Make value easy to understand
4. One clear offer
- Position LinQR as a fully managed review-growth service for small and medium-sized businesses.
- Offer: branded review QR setup, platform configuration, staff cards, scripts, and ongoing support.
- Pitch: “More genuine reviews without awkward asking.”
- Result: a simpler customer journey, clearer performance data, and a direct line to the person doing the work.
Turn clients into advocates
5. Referral engine
- Each client gets a shareable “how we got more reviews” summary with before/after stats.
- Short case studies and review scorecards become lead magnets for future sales.
- Referral rewards: discount on future updates, bonus credits, or a free audit for a referred business.
- Social proof: screenshots, metrics, and testimonials become a constant source of inbound demand.
Referral formula
Turn each client into a shareable proof point
Before
Limited review volume, weak review presence, hard-to-measure staff performance.
After
Branded QR flow, more review volume, better visibility, and an obvious trust story.
Proof
Use before/after stats, screenshots, and a short testimonial to create a referral engine.